The 401 Group of Companies Expands Northern Ontario Presence with Acquisition of Subaru of North Bay

FOR IMMEDIATE RELEASE NORTH BAY, ON – January 2, 2026

The 401 Group of Companies is proud to announce the acquisition of Subaru of North Bay, marking the group’s second Subaru dealership and a significant milestone in its strategic expansion across Northern Ontario.

This acquisition reinforces The 401 Group’s commitment to the North Bay community, bringing a "customer-first" philosophy and a wealth of automotive expertise to the region. The move is designed to build upon the dealership’s existing legacy while providing the local team with the robust resources and support of one of Canada’s fastest-growing automotive groups.

A Commitment to Community and Growth

The integration of Subaru of North Bay into The 401 Group of Companies ensures that local drivers will continue to receive the high-quality service they expect, backed by a strengthened commitment to community involvement and employee development.

"We are thrilled to welcome Subaru of North Bay into our family," said Marty Saliba, Vice President of Franchise Operations for The 401 Group of Companies. "This location has a long-standing history of success and a reputation for excellence in the North Bay area. As The 401 Group continues its trajectory of rapid growth, we remain focused on acquiring high-performing dealerships that share our values. We look forward to supporting the talented staff and loyal customers of Subaru of North Bay for many years to come."

Key Highlights:

• Strengthened Presence: Marks the second Subaru dealership under the 401 Group umbrella. • Customer-First Approach: Enhanced service capabilities and resources for the North Bay community. • Regional Investment: Continued growth and job stability within Northern Ontario.

The acquisition is effective immediately. Both existing and new customers are invited to visit the dealership to experience the same trusted Subaru reliability with the added vision of The 401 Group.

About The 401 Group of Companies The 401 Group of Companies is a leading automotive and diversified business group dedicated to providing exceptional customer experiences across its growing network. With a focus on innovation and community, the group continues to expand its footprint across Ontario. Media Contact: Marketing Manager Email: marketing@401auto.ca Phone: 519-650-4771 Website: 401group.ca